Traffic Tactics

One thing that any Internet Marketer quickly realises is that if they don’t have any traffic coming to their sites then they aren’t going to achieve anything. Traffic means people coming to your sight and it is a word you will regularly come across in Internet Marketing circles. It is a widely debated subject, however , there are some basic strategies that you can follow which have proven to be successful for many years. Some of these are free and some of them are paid. 

One tactic which can prove to be extremely profitable is becoming a member of several forums. Many of these forums will allow you to create your own signature which will be displayed at the bottom of every one of your posts. You can include URLs in your signature. 

Therefore in your signature you can have URLs which will either go to your own website or an affiliate programme that you are promoting. The key to this tactic is to write something catchy alongside your URL which makes it more likely that people reading your post will click. 

A good idea is to answer people’s questions will interesting answers full of good advice or to start your own thread. By starting your own thread this means that people will see your posting first and this further increases your chances of getting clicks. You can also customize your signature when sending emails. The fact that this tactic is totally free is a real bonus.

Another target that almost all successful Internet Marketers utilise is called Pay Per Click. The concept behind this is that you write an Ad for a particular keyword and then this is either displayed at the Search Engine page or on affiliate pages. 

Every time someone clicks on your Ad they will go to the website or affiliate programme you are promoting. It is very performance driven as you only pay when a click occurs. So if you pay $0.20 per click and it takes 50 clicks to get someone to buy your $40.00 product then you are making $30.00 for doing nothing. If you repeat this successfully for several different keywords then you can make a lot of money. 

However, you must try and avoid paying for expensive keywords that have a lot of demand. Try to look for some cheaper ones that have less competition. You must also make sure that you have a strict budget and that you know exactly what your spending otherwise things could spiral out of control. Build up campaigns slowly, one at a time, and make sure they are pulling a profit before moving on.

If you love to write then there are a couple of tactics that are perfect for you. These are articles and press releases. By writing articles and sending them to the article directories you can get a lot of traffic because you get to customize your Bio and include your URLs. However, the distribution of these articles can be time consuming and so it is best to use software or a service.